{"id":25526,"date":"2017-11-16T16:44:21","date_gmt":"2017-11-16T16:44:21","guid":{"rendered":"https:\/\/digitalcommerce.kaliop.com\/?p=574"},"modified":"2020-01-02T15:26:19","modified_gmt":"2020-01-02T15:26:19","slug":"revolution-ecommerce-les-videos-des-interventions-de-alphalyr-groupe-smcp-et-earlybirds-gemo","status":"publish","type":"post","link":"https:\/\/www.tech-recette.infrawan.net\/fr\/revolution-ecommerce-les-videos-des-interventions-de-alphalyr-groupe-smcp-et-earlybirds-gemo\/","title":{"rendered":"Les vid\u00e9os des interventions de Alphalyr \/ Groupe SMCP et EarlyBirds \/ GEMO"},"content":{"rendered":"<p>[:fr]<b>Le vendredi 16 juin a eu lieu le dernier petit d\u00e9jeuner Revolution Ecommerce consacr\u00e9 \u00e0 la personnalisation et l\u2019analyse de la data.<\/b><\/p>\n<p>Un grand merci \u00e0 tous les ecommer\u00e7ants pr\u00e9sents lors de notre dernier petit d\u00e9jeuner merchant2merchant ! Voici les vid\u00e9os des t\u00e9moignages du groupe SCMP et de GEMO :<\/p>\n<p>&nbsp;<\/p>\n<h2>Alphalyr et SMCP : Utilisation de la data pour piloter l&rsquo;activit\u00e9<\/h2>\n<p>Flavien d&rsquo;Audiffret, Directeur Digital du groupe SMCP (Sandro Maje Claudie Pierlot) et Bertrand Fr\u00e9denucci, Fondateur de Btwinz Ventures, investisseur dans les solutions Saas Alphalyr, Mazeberry, Quanta, Facelift&#8230;, vous pr\u00e9sentent comment les enseignes du groupe utilisent la data pour mieux piloter et optimiser les soldes.<\/p>\n<p><iframe loading=\"lazy\" title=\"Alphalyr et SMCP : Utilisation de la data pour piloter l&#039;activit\u00e9\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/9jyVVK2cwGs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h2>Early Birds et GEMO : Mise en place d&rsquo;une strat\u00e9gie de personnalisation<\/h2>\n<p>Laurence Desterke-Aznar &#8211; Responsable E-commerce chez G\u00e9mo vous pr\u00e9sente la strat\u00e9gie de personnalisation mise en place avec Early Birds afin de mieux comprendre et anticiper les attentes de ses clients en ligne.<\/p>\n<p>https:\/\/youtu.be\/Ei15eFEHPl0[:]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[:fr]Le vendredi 16 juin a eu lieu le dernier petit d\u00e9jeuner Revolution Ecommerce consacr\u00e9 \u00e0 la personnalisation et l\u2019analyse de la data. Un grand merci \u00e0 tous les ecommer\u00e7ants pr\u00e9sents lors de notre dernier petit d\u00e9jeuner merchant2merchant ! Voici les vid\u00e9os des t\u00e9moignages du groupe SCMP et de GEMO : &nbsp; Alphalyr et SMCP : [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":26167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false},"categories":[1],"tags":[49,48,44,55,50,57],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Les interventions du Revolution E-commerce - Blog<\/title>\n<meta name=\"description\" content=\"Le vendredi 16 juin a eu lieu le dernier petit d\u00e9jeuner Revolution Ecommerce consacr\u00e9 \u00e0 la personnalisation et l\u2019analyse de la data.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les interventions du Revolution E-commerce - 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